Anderson Bat Company has been creating high quality bats for baseball and softball since 1996. They are a trusted brand around the world, making baseball and softball gear for players from the youth level, all the way up to the professional level.

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For Anderson, we did social media marketing, paid advertisements, and content creation. The goal for the time we managed Anderson was to grow before their before their new bat line was released.

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We used social media marketing to grow within the baseball and softball community. We focused mostly on community engagement and user generated content  in order to get the growth before the bat line. Once preordering was available, we used paid advertising to spread the word.